Insights, Challenges and Solutions for the Water Industry

Mr Jean-Philippe FilholWhat are the challenges for the water industry and how would it evolve in the future? What are some of the innovative water management technologies and initiatives?

To find out the answers, Green Business Singapore recently interviewed Mr Jean-Philippe Filhol, CEO Asia Industrial, Veolia Water Technologies, to hear his thoughts and insights.

1) How is Veolia Water Technologies contributing towards improvements in water management within Asia?

As one of the leading providers of water treatment solutions in the industry, Veolia has developed an array of solutions and sustainability tools to help companies solve their water challenges efficiently, and to improve their profitability without neglecting the impact of their business activities on the environment.

The True Cost of Water (TCOW), a water metric tool that monetizes water risks and opportunities, and the Green2Biz environmental program, illustrate perfectly how Veolia intends to help key decision makers to better assess and manage water related risks and opportunities in a sustainable manner.

Veolia’s approach in achieving better water management is to engage stakeholders at different levels of an organization, and convince people from all disciplines of the benefits of our solutions for themselves, their company, and the environment.

As an environmental services company, Veolia works towards protecting natural resources for future generations by providing sustainable water treatment solutions. Corporate Social Responsibility (CSR) is a big part of what we do here at Veolia, and we consistently monitor our initiatives towards achieving our CSR goals.

2) What are the key challenges for the water industry in Asia?

In most Asian countries, the price of water remains far too low to enable the efficient promotion of truly sustainable water treatment solutions. Moreover, strict paper regulations are seldom properly enforced, so there are little incentives for industrial players to pursue advanced solutions and integrate the environment as a factor within their decision matrix.

The growing threat of water scarcity and pollution, however, is a real challenge that we are seeing not just in Asia, but also throughout the world. As the global population and industrial production continues to grow, demand for quality water will naturally increase as well.

Today, already 36% of the human population is living in water scarce regions. More needs to be done by water treatment providers and industrial intensive water consumers to help mitigate these challenges by adopting sustainable water treatment solutions.

As a leader in environmental services, Veolia actively increases awareness throughout the world as part of our corporate duty. In addition, Veolia also works hard to develop solutions to mitigate environmental challenges and strive to live up to our mission – “Resourcing the world”.

3) Have you come across any innovative water management technologies or initiatives?

As mentioned earlier, we have recently developed two innovative water management tools that can be implemented for our customers: the TCOW and the Green2Biz program.

The TCOW is a game changing tool that takes into consideration both direct and indirect water costs to determine the long-term financial implications of water management during the lifetime of a plant. With this tool, key decision makers are better equipped to anticipate, assess and manage global water risks and opportunities.

Created in Asia in 2012, Green2Biz is a Veolia solution aimed at helping manufacturers focus on their core business, while we optimize the water cycle of their manufacturing plants to ultimately reduce their environmental footprint and achieve sustainable cost savings.

With over 160 years of experience in water treatment, Veolia has amassed a tremendous knowhow on water and carbon efficient solutions for municipalities and industries. Our mission is now to share this know-how with the world, for the benefit of the planet.

In addition, Veolia has also launched a new online resource –, which is a website that delivers key water messages and provides an insight into the current state of water across 180 countries. Veolia developed this platform together with colleagues from the environmental services industry, scientists, and environmental experts from Non-Governmental Organizations (NGO) such as Global Water intelligence, U.S Water Alliance and UN Global Compact CEO Water Mandate.

The GrowingBlue website features three primary sections: the Growing Blue Tool, 2050 Scenarios, and Implications of Growth. It aims to raise awareness on the importance of water – on the global commerce and social progress, as well as its importance on the ecosystems and the environment.

4) How has the water industry evolved over the last 10 years, and where do you see the industry in the next 10 years?

The world has no choice but to go green. Companies like Veolia will continue to lead by example, but other key players – especially Business-to-Consumers companies operating in the consumer industries, will have to step up their environmental efforts to help create greater awareness of water sustainability issues.

Environmental regulations will have to become stricter and must be systematically enforced by authorized government agencies.

In the next ten years, water constraints will come to a point where more efficient and pro-environmental technologies will be required from professional water treatment companies to alleviate water scarcity challenges.

This is a great opportunity for Veolia to capitalize on our years of Research & Development (R&D) towards creating sustainable water treatment solutions, and continue to promote the triple-R concept, “Reduce, Reuse and Recycle”, with systems like On-site Water Recycling, Cascade Recycling at the point of use, and Zero-Liquid-Discharge (ZLD).

These specific water treatment technologies are able to respond and satisfy a variety of industrial applications like white water and condensate recycling in the pulp and paper industry, product water recycling in the oil and gas industry, loop-recycling of chemical baths, and recycling of rinse water used in rinsing baths within the metals recovery industry.

5) What can we expect from Veolia Water Technologies at SIWW?

On top of showcasing proprietary sustainability tools – including Green2Biz and TCOW, Veolia will be exhibiting several water treatment solutions with demonstration units of some of our most advanced and successful in-house technologies like the Actiflo® ultimate clarifier, Biothane® anaerobic portfolio of reactors, AnoxKladnes™ Moving Bed Biofilm Reactor (MBBR) and other Zero Liquid Discharge (ZLD) technologies.

We look forward to interacting with SIWW visitors at Veolia’s booth at Marina Bay Sands Expo and Convention Center, Basement 2, Stand L16.

About Veolia

Veolia is the global leader in optimized resource management. With over 200,000 employees worldwide, the company designs and provides water, waste and energy management solutions that contribute to the sustainable development of communities and industries. Through its three complementary business activities, Veolia helps to develop access to resources, preserve available resources, and to replenish them.

Veolia Water Technologies specializes in technological solutions and design and build projects for water and wastewater treatment, serving industrial and municipal clients.

Related Posts

Add New Comment

Tell us what you're thinking.